Growth Marketing Manager
Breef is seeking a Growth Marketing Manager to join our dynamic, quickly growing team. This individual will be responsible for leading our paid acquisition efforts, driving revenue through channel growth. The ideal candidate has had prior experience within a digital agency or high-growth startup. They are well-versed in user acquisition and the evolving demands of paid social
search. Ultimately, they want extreme ownership and innovation within the paid media landscape. This is a critical role within our team. You will work directly with our founder, marketing team
partners - and to drive impact within a fast-growth startup. About Us - Breef is the world's first agency marketplace. As the modern outsourcing solution, our platform connects leading brands with leading agencies for all their digital
creative needs. Our product is changing the future of work and is a first-of-its-kind solution for high-value transactions. ? Execute the strategy
daily management of our performance channels including but not limited to:
Paid Social, Search, Display, Affiliate, & SEO Drive the planning
budget allocation between channels - optimizing for channel specific KPIs Oversee
collaborate with our agency partners - ensuring strategic implementation
performance Develop and maintain metric reports / dashboards that track performance
efficiency Help inform recommendations for acquisition strategies (new channels, audiences, tactics, bidding strategies, targeting options) Work closely with Product
Sales to improve both inbound and outbound marketing efforts through developing and refining our funnels by channel Proactively test and analyze our creative, messaging, offerings and landing pages in partnership with our design team Concept and own experiments on acquisition channels, using data to drive decision making Build relationships with our platform
demand-gen partners (Google, Facebook, etc), leading the testing of new ad products and beta features Partner with the larger marketing team on brand marketing campaigns that drive awareness and engagement Embody the mission and vision of Breef with an understanding of how and why we do what we do ? You'll be successful in this role if you have ? 3-5 years of experience in a growth marketing role Prior experience within a digital agency or high-growth startup (ideally in the B2B space) Track record of managing multi-channel paid marketing campaigns (from set-up through to execution) Strong analytical skills Understanding of general web and app technology:
cookies, pixels, SDKs, tracking, tagging, APIs. Experience working with a large and complex customer base An integrated marketing mindset and understanding of the interplay between offline vs. online, brand v.s performance marketing Deep understanding of platform trends, ability to think two steps ahead and look around the corner Ability to balance long-term strategic initiatives with short-term needs and ad-hoc needs / requests A growth mindset. Every challenge is an opportunity and any problem can be figured out ? You'll enjoy this role if you are? Curious and constantly seeking / testing the next 'new' trend or platform Analytical - using data and industry knowledge to drive decisions Competitive - wants to get 1% better each day Highly organized and process oriented. Can thrive in a constantly changing environment Excited to roll up your sleeves and be part of a collaborative startup team Benefits Positive, family and team-like environment Opportunity for extreme growth and ownership within the organization Equity in a fast-growth startup Competitive compensation and benefits Generous vacation and remote work policy?
Salary Range:
$100K -- $150K
Minimum Qualification
Brand Marketing & Management, Digital Marketing & Social MediaEstimated Salary: $20 to $28 per hour based on qualifications.
search. Ultimately, they want extreme ownership and innovation within the paid media landscape. This is a critical role within our team. You will work directly with our founder, marketing team
partners - and to drive impact within a fast-growth startup. About Us - Breef is the world's first agency marketplace. As the modern outsourcing solution, our platform connects leading brands with leading agencies for all their digital
creative needs. Our product is changing the future of work and is a first-of-its-kind solution for high-value transactions. ? Execute the strategy
daily management of our performance channels including but not limited to:
Paid Social, Search, Display, Affiliate, & SEO Drive the planning
budget allocation between channels - optimizing for channel specific KPIs Oversee
collaborate with our agency partners - ensuring strategic implementation
performance Develop and maintain metric reports / dashboards that track performance
efficiency Help inform recommendations for acquisition strategies (new channels, audiences, tactics, bidding strategies, targeting options) Work closely with Product
Sales to improve both inbound and outbound marketing efforts through developing and refining our funnels by channel Proactively test and analyze our creative, messaging, offerings and landing pages in partnership with our design team Concept and own experiments on acquisition channels, using data to drive decision making Build relationships with our platform
demand-gen partners (Google, Facebook, etc), leading the testing of new ad products and beta features Partner with the larger marketing team on brand marketing campaigns that drive awareness and engagement Embody the mission and vision of Breef with an understanding of how and why we do what we do ? You'll be successful in this role if you have ? 3-5 years of experience in a growth marketing role Prior experience within a digital agency or high-growth startup (ideally in the B2B space) Track record of managing multi-channel paid marketing campaigns (from set-up through to execution) Strong analytical skills Understanding of general web and app technology:
cookies, pixels, SDKs, tracking, tagging, APIs. Experience working with a large and complex customer base An integrated marketing mindset and understanding of the interplay between offline vs. online, brand v.s performance marketing Deep understanding of platform trends, ability to think two steps ahead and look around the corner Ability to balance long-term strategic initiatives with short-term needs and ad-hoc needs / requests A growth mindset. Every challenge is an opportunity and any problem can be figured out ? You'll enjoy this role if you are? Curious and constantly seeking / testing the next 'new' trend or platform Analytical - using data and industry knowledge to drive decisions Competitive - wants to get 1% better each day Highly organized and process oriented. Can thrive in a constantly changing environment Excited to roll up your sleeves and be part of a collaborative startup team Benefits Positive, family and team-like environment Opportunity for extreme growth and ownership within the organization Equity in a fast-growth startup Competitive compensation and benefits Generous vacation and remote work policy?
Salary Range:
$100K -- $150K
Minimum Qualification
Brand Marketing & Management, Digital Marketing & Social MediaEstimated Salary: $20 to $28 per hour based on qualifications.
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